Graphic designers conceptualize and produce graphic art and visual materials to effectively communicate information for publications, advertising, films, packaging, posters, signs and interactive media such as Web sites and CDs. They are employed by advertising and graphic design firms, by establishments with advertising or communications departments and by multimedia production companies, or they may be self-employed. Graphic designers who are also supervisors, project managers or consultants are included in this unit group. Illustrators conceptualize and create illustrations to represent information through images. They are almost solely self-employed.

This unit group includes circus performers, magicians, models, puppeteers and other performers not elsewhere classified. They are employed by circuses, nightclubs, and theatre, advertising and other production companies, or they may be self-employed.

Announcers and other broadcasters read news, sports, weather, commercial and public service messages and host entertainment and information programs for broadcast on radio or television. They are primarily employed by radio and television stations and networks and by commercial firms that produce advertisements for radio or television.

This unit group includes workers who perform support duties related to broadcasting and to the production of motion pictures and the performing arts. They are employed by television and radio stations and networks, recording studios, motion picture and video production companies and by theatre and stage companies. This unit group also includes projectionists employed by movie theatres.

This unit group includes a range of technical, co-ordinating and supervisory workers who co-ordinate and perform specific activities for television, radio and motion picture productions, news broadcasts, theatre and stage productions, and other live or recorded productions. They are employed by television and radio stations and networks, recording studios, motion picture and video production companies, concert promoters and theatre, stage and dance companies.

Audio and video recording technicians operate equipment to record, mix and edit sound, music and videotape, for motion pictures, television and radio programs, videos, recordings and live events. They are employed by multimedia companies, film, video and concert production companies, sound recording firms, theatre and dance companies, educational establishments, clubs, hotels, bands, radio stations, television networks and video production and editing companies.

Broadcast technicians install, set up, test, operate and repair electronic equipment used to record and transmit live and taped radio and television programs and to produce audio and video streaming broadcasts for the Internet. They are employed by radio and television broadcasting networks and stations, by broadcast equipment companies and by Internet-based communication providers.

Graphic arts technicians assist in conceptualizing a project, interpreting design specifications or sketches, preparing the page make-up, lay-out and lettering, and preparing production materials for press, electronic or multimedia publishing. They are employed by publishing, communications, advertising, marketing, printing and multimedia establishments, and by television and film production companies. They may also be self-employed.

Film and video camera operators operate motion picture and video cameras and related equipment to record news, live events, films, videos and television broadcasts. They are employed by television networks and stations, motion picture and video production companies and in-house communications facilities of large corporations.

Photographers operate still cameras to photograph people, events, scenes, materials, products and other subjects. Photographers are employed by photographic studios, newspapers, magazines, museums and government, or they may be self-employed.